Specifying the most appropriate products for parks and recreation areas requires an understanding of user preferences and community expectations around public-use assets. This is why Christie Barbecues places the barbecue user at the centre of product development, commissioning the first-ever market research into Australian public barbecue users to better understand their needs.
This independent survey of public barbecue users provides valuable insights into barbecue user demographics, habits, and preferences.
Notably, it establishes that eight million Australians are direct or indirect users of barbecues, despite only 69 per cent of respondents owning a domestic barbecue.
This emphasises the importance Australians place on providing communal barbecue facilities in shared public spaces.
A key finding is that users view public barbecues as a vital part of Australian society.
Respondents believe that cooking in public spaces is an essential outdoor activity and a desirable way for the community to socialise and integrate:
- 97 per cent felt it crucial that public barbecues must be available for everyone
- 94 per cent said there should be more public barbecues available in Australia
- 83 per cent believe public barbecues are a great way to meet other people in their community
- 75 per cent agreed that public barbecues provide a safe and hygienic way to cook food
With fifty years of product innovation, Christie profoundly understands the needs of Council barbecue specifiers and asset managers. Essential is a commitment to sustainability and local manufacturing; exceptional product support; embracing smart technology, accessibility for all users, and addressing the needs of our multicultural society.
These findings guide the continuous development of Christie’s public barbecue products, and provide vital insights for councils in planning, activating, and managing open space facilities.
Source: Quantum Market Research for Christie Barbecues. Research undertaken in compliance with AS ISO 20252.
This is a sponsored editorial brought to you by Christie Barbecues. For more information go to https://dachristie.com/
